GrowHer: Kakao

Fact sheet

Commodity: Cocoa

Country: Indonesia

Target group: 4.000 women and their families

Duration: 12/2022 to 03/2026

Total funding: 2.349.339,73 EUR 


Project description

More than 95% of Indonesia's cocoa is produced by smallholders with 2 hectares or less. Approximately 32% (450,000) of these producers are women, who face discrimination and inequality, and their significant contributions to the global cocoa economy are frequently unrecognized.

GrowHer: Kakao focusses on improving the rights of women and girls, strengthening their representation in the cocoa supply chain, and providing resources and training for 4,000 women smallholders and entrepreneurs.

The project will enhance gender equity in the cocoa value chain by addressing social and environmental issues. The initiative will invest in culturally sensitive training and resources, leveraging local governance, and challenging gender-based power structures. It seeks to empower women farmers and supply chain partners to train others, improve government policies to support women's leadership, address harmful social norms for equitable decision-making, and increase women's and girls' participation in advocacy and village development planning. Further, GrowHer: Kakao will actively work to inform gender-transformative policymaking in Indonesia and ASEAN, incorporating climate-smart practices to highlight women's vital role in climate change adaptation in Southeast Asia.

A group of female farmers gather at a regular meeting of their savings group in the village © Save the Children
Some representatives from cocoa supply chain partners in Greater Luwu, South Sulawesi, participate in a Training of Trainers © Save the Children
A facilitator shares some examples of gender stereotypes in an education session © Save the Children


  • PT Mars Symbioscience Indonesia
    Mars is a global, family-owned business, committed to transforming, innovating and evolving in ways that affirm its commitment to help making a positive impact on the world. Its diverse portfolio spans confectionery, food, and pet care products and services. Mars produces some of the world's best-known brands, including DOVE®, M&M's®, MILKY WAY®, SNICKERS®, and SKITTLES®.
  • Yayasan Save the Children
    Save the Children believes every child deserves a future. In Indonesia and around the world, we do whatever it takes – every day and in times of crisis – so children can fulfill their rights to a healthy start in life, the opportunity to learn, and protection from harm. Our experts go to the hardest-to-reach places where it’s toughest to be a child. We ensure children’s unique needs are met and their voices are heard. Together with children, families, and communities, as well as supporters the world over, we achieve lasting results for millions of children.
    With over 100 years of expertise, we are the world’s first and leading independent children’s organization – transforming lives and the future we share.
  • Partnership for Indonesia‘s Sustainable Agriculture (PISAgro)
    The private sector-led association PISAgro was established to support the Indonesian government in creating food security by improving farmers’ incomes. Through its innovative multistakeholder model, PISAgro contributes to overcoming the challenges of Indonesia’s agriculture sector in a sustainable manner and to improving the livelihoods of small-scale farmers.
  • Grow Asia Partnership Ltd.
    Grow Asia was established in 2015 by the World Economic Forum and ASEAN to bring together governments, the private sector, non-governmental organizations, and other key stakeholders to facilitate and scale efforts that promote more inclusive, resilient, and sustainable food systems in Southeast Asia.